Roughneck Retail Pack

Review & ArchiveArchived

Type

B2B

Owner

Taylor Kim

Team

Morgan Hayes, Priya Anand

Start

Sep 29, 1969

Target Launch

May 16, 2026

Budget

$66,000

Actual Spend

$71,300

Variance

+$5,300

Performance Review

Ironworks delivered on brand promise and hit 94% of revenue target. Margin came in 1.8pts under plan due to airfreight on the second canvas run. Recommend re-running Field Jacket + Insulated Vest as core replenishment for FW27.

Budget vs Actual

Budget

$84,000

Actual Spend

$71,200

Variance

−$12,800

Roughneck Retail Pack

Performance Review

Budget vs Actual

Product Disposition